Tuesday, August 6, 2019
The Great awakening Essay Example for Free
The Great awakening Essay The Great Awakening as a marker for a cultural and religious upheaval did not appear immediately, but in scholastic research on religion in the eighteenth century, the time reflects the complexity of attitudes toward, and consequences of, religious activity in the African American communities. Taken in total, the landscape of Black Christian images presented a vast picture, still incompletely realized, from the earlier and persistent view of a monolithic vision accepted by many. Possibly only to save a few rationalists or extremists could see a different scenario. After his own religious conversion, Richard joined the Methodist Society, began attending classes, and evangelized his friends and neighbors. Richard and his brothers attended classes every week and meetings every other Thursday. A. M. E. leaders began to use both written biographical materials and public commemorations of Allens life to instill a sense of history and tradition among the largely illiterate masses. Their complementary use of public commemorations and written accounts of Allens life during this period suggest a more general attempt among Black leaders to bridge the overlapping worlds of morality and literacy in order to establish a sense of tradition, an empowering historical memory, and a pantheon of Black heroes who might one day gain their rightful place in the national pantheon. (Conyers, 1999) Notwithstanding its name, the AME Church was clearly the most respectable and orthodox of black American independent churches. While some recognizably African elements surfaced in services, AME leaders tended to disdain if not actively to suppress those beliefs and practices that scholars today celebrate as signs of Africas persistence in the New World. The whole point of racial vindication was to demonstrate blacks capacity to uphold recognized standards in their personal and collective lives and thereby to hasten abolition and full inclusion in American society. Surely people interested in connections between black America and Africa should look elsewhere than the AME Church. Historically, the first separate denominations to be formed by African Americans in the United States were Methodist. The early black Methodist churches, conferences, and denominations were organized by free black people in the North in response to stultifying and demeaning conditions attending membership in the white-controlled Methodist Episcopal churches. This independent church movement of black Christians was the first effective stride toward freedom by African Americans. Unlike most sectarian movements, the initial impetus for black spiritual and ecclesiastical independence was not grounded in religious doctrine or polity, but in the offensiveness of racial segregation in the churches and the alarming inconsistencies between the teachings and the expressions of the faith. It was readily apparent that the white church had become a principal instrument of the political and social policies under girding slavery and the attendant degradation of the human spirit. In all fairness, without exception, Richard Allen embodied the assertive free-black culture that was maturing in the North by the 1830s. Despite criticisms of his domineering manner and personal ambition, Allen had attained by the time of his death in 1831, a position of respect among his people that was rivaled by very few of his contemporaries.
Monday, August 5, 2019
Evaluation of Effectiveness For Fedex Advertisement
Evaluation of Effectiveness For Fedex Advertisement According to FedEx China (2009), Ex Corporation was set up in 1973 and it is the biggest express transportation company in the world. The company offers a series of overall services including transportation, electronic business and business operations to global consumers and enterprises. As a brand it has a great reputation. Therefore it provides general business applications and solutions by competing with other companies to work smoothly. According to FedEx China (2009), FedEx has a $32 billion income per year and it encourages its 260,000 staff to pay a high degree of attention to safety problems, moral and business ethics of the highest standard, and also to satisfy the requirements of clients and society completely. In addition, FedEx Express now provides about 3.4 million packages per day. The company operates a fleet of about 654 aircraft and some 43,000 motorized vehicles and trailers.Ã Moreover, the global FedEx names are: FedEx Express, FedEx Ground, FedEx Freight, FedEx Office, FedEx Custom Critical, FedEx Trade Networks and FedEx Services, (About FedEx, 2009). It has been ranked the most admired and trustworthy company and provides fast and faithful express services to more than 220 countries and regions. There is a world airline and a land network to speedily transport the packages, needing only 24 hours or 48 hours to received (FedEx China, 2009). 1.2 Theories In this report, two theories will be used, Market Segmentation and Market Mix. According to Hall et al (2008:66), Market Segmentation is the break down a market into sub-groups with similar characteristics. Moreover, producer may then create products and services for them. Behavioural segmentation is one of the ways of Market Segmentation; segment markets based on how consumers relate to a product, (Hall et al, 2008:69). Loyalty is an example of behavioural segmentation, where the company separates, and divides consumers into different categories. Apart from Market Segmentation, another theory is Marketing Mix, which includes product, price, place and promotion. The Product requires producers have to know clearly what things are required by customers. The price indicates a business must know the worth of its product. It can make a high price if sold as a luxurious item, but not because of its high cost, (Hall et al, 2008). The promotion includes TV advertising (above the line) and pe rsonal selling (below the line). Place means that the products have to be sent to the consumers at the right place and right time, (Hall et al, 2008). 1.3 Aims The aim of this report is firstly to show how the advertisement is related to market segmentation and Marketing Mix. The second aim is to explain how the advertisement has been created to appeal to consumers. Finally to discuss how this advertisement has been created to target a specific market segment. 2. Findings Figure1: Epromos (2008) The FedEx logo was created by Lindon Leader of Fandor Associates in 1994 (Logoblog, 2008). The Fed is usually purple and the Ex has different colors in different logos, giving different meanings. In this advertisement, the logo is the original one in which the Ex is orange. The background of the logo is white, White means safety, (Color Wheel Pro, 2008). Purple conveys power, nobility, luxury, and ambition (Color Wheel Pro, 2008). Orange symbolizes enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation (Color Wheel Pro, 2008). The shirt is blue, which conveys faith, confidence, trust and loyalty, (Color Wheel Pro, 2008). 3. Discussion 3.1 Marketing segmentation Demographic segmentation, Hall (2008:68) states that markets are often divided by social class. Most target audiences of FedEx are enterprises. Business needs effective, reliable and secure service, thus FedEx provides faithful and safe product delivery and is appropriate to business requirements. Furthermore, the quality, speed and convenience of FedEx appeals to consumers to enjoy their services. The great reputation makes FedEx have a vast range of consumers and businesses all over the world, and enterprises trust FedEx. The lasted successes are a result of the progress of market segmentation done by FedEx. Marketing mix 3.2.1 Price From the advertisement, it seems FedEx provides the service to the average citizen; therefore the price should be low. A FedEx overnight letter cost $11, it is cheaper than UPS and DHL, which cost $12 and $13, ( Oppapers, 2009). 3.2.2 Promotion As mentioned in the introduction, FedEx is the largest express transport company in the world, (FedEx China, 2008). The promotion of FedEx is above-the-line promotion (Hall, 2008). Thus the company publicizes through TV or newspapers. According to Hall (2008), good advertising should raise (AIDA) awareness and interest, desire and action. This advertisement is likely to reach the I of AIDA. In this advertisement, the person is not an attractive or a well-known model, who just an average man in the street. It presents FedEx in a popular style. In addition, this middle aged man in that shirt is making a phone call, he may be a trader. This may show FedExs target audiences to be enterprises. The logo of FedEx is on the shirt, in other words, the person in this advertisement is promoting for FedEx. Overall, the advertising promotes in an original and interesting way. 4. Conclusion 4.1 Summary To sum up, the color usage of the FedEx advertisement (blue) displays the faith, trust and loyalty, because most of their target groups are enterprises. Therefore they use this advertisement to promote their products to these enterprises. It shows the purpose of FedEx, which is ensuring to people their services are consistently reliable and safe. FedEx makes use of Marketing Mix and Market Segmentation in their advertisement to satisfy consumers. 4.2 Recommendations From this advertisement, FedEx use an average man to promote their brand. It would be strategy that FedEx may consider is to find a famous model to advertise, that may appeal more to some consumers. Another recommendation is that the shirt in the advertisement is too blank. FedEx could add several banners to show what they want to promote. Last but not least, the logo of FedEx has different colors which has different meanings, thus they should make use of different colors shirts to appeal to consumers.
Sunday, August 4, 2019
Internalism vs Externalism :: essays research papers
Internalism vs. Externalism Knowledge can be achieved either through the justification of a true belief or for the substantive externalist, through a ââ¬Å"natural or law like connection between the truth of what is believed and the personââ¬â¢s beliefâ⬠(P.135). Suppose a man named George was implanted with a chip at birth, which causes him to utter the time in a rare Russian dialect. His girlfriend Irina, who happens to speak the same Russian dialect, realizes that every time she taps his shoulder, he tells her the time and he is always right. She knows that he is right because she checks her watch. Because she thinks this is cute, she never tells him what it is that he is saying. One day, Irinaââ¬â¢s watch breaks but instead of getting it fixed, she just taps George on the shoulder whenever she needs to ask for the time. We may ask ourselves whether it is appropriate to claim that George has knowledge of the time every time he utters it. The answer is NO. Irina has been amused by his Russian utterances and has thus never told him what the words he says mean in English. So if Irina were to ask George what time it was, in English, he would be unable to tell her without looking at a watch or clock. This is due to the fact that when he speaks the time in Russian, his mind is not really referring to the time. The chip implanted in his brain clearly calculates the time on its own, not requiring the use of any of his bodily functions. The only interaction that the chip would have with George is to cause him to utter the appropriate numbers. So, since his brain is not involved in any calculating processes and all he does is utter the time in a foreign language, it is clear that George does not understand what he is saying. Without understand, it is obvious that he cannot form a belief based on what he are sa ying. If the requirement for knowledge is a true belief that is either justified or connected by natural law to a factual truth, then in the absence of a belief, there can be no knowledge. We may also ask ourselves whether Irina knows the time. The answer once again is NO. She believes that she knows the time because whenever she has tapped George on the shoulder, he has given her the correct time.
Saturday, August 3, 2019
Othello â⬠the Unending Popularity Essay -- Othello essays
Othello ââ¬â the Unending Popularityà à à à à à What factors within William Shakespeareââ¬â¢s tragedy Othello can explain the undying popularity of the drama? Are such factors peculiar to the Bard? Let us take up these issues in this essay. à The ability of the audience to identify with the characters in Othelloââ¬â this is of primary importance. M.H. Abrams in The Norton Anthology of English Literature attributes the dramatistââ¬â¢s universality to his characters as well as to the relevance of his themes: à One preliminary document in the First Folio is by Shakespeareââ¬â¢s great rival, critic, and opposite, Ben Jonson. In it he asserts the superiority of Shakespeare not only to other English playwrights but to the Greek and Latin masters: à Triumph, my Britain, thou hast one to show To whom all scenes of Europe homage owe. He was not of an age, but for all time! à That tribute is the first formulation of a judgment often reiterated in later periods, explaining Shakespeareââ¬â¢s place at the very center of the English literary canon. Many earlier critics found Shakespearean ââ¬Å"universalityâ⬠displayed in the human truth of his characters and his enduringly relevant themes (467). à Does an additional reason for the unending fame lie in the great heterogeneity of characters and scenes and actions within the play?à Robert B. Heilman in ââ¬Å"The Role We Give Shakespeareâ⬠relates the universality of Shakespeare to the ââ¬Å"innumerableness of the partsâ⬠: à But the Shakespeare completeness appears graspable and possessable to many men at odds with each other, because of the innumerableness of the parts: these parts we may consider incompletenesses, partial perspectives, and as such they correspond to the imper... ...: Greenhaven Press, 1996. Reprint from Shakespeare: The Pattern in His Carpet. N.p.: n.p., 1970. à Frye, Northrop. ââ¬Å"Nature and Nothing.â⬠Essays on Shakespeare. Ed. Gerald Chapman. Princeton, NJ: Princeton University Press, 1965. à Heilman, Robert B. ââ¬Å"The Role We Give Shakespeare.â⬠Essays on Shakespeare. Ed. Gerald Chapman. Princeton, NJ: Princeton University Press, 1965. à Levin, Harry. General Introduction. The Riverside Shakespeare. Ed. G. Blakemore Evans. Boston: Houghton Mifflin Co., 1974. à Shakespeare, William. Othello. In The Electric Shakespeare. Princeton University. 1996. http://www.eiu.edu/~multilit/studyabroad/othello/othello_all.html No line nos. à Wilkie, Brian and James Hurt. ââ¬Å"Shakespeare.â⬠Literature of the Western World. Ed. Brian Wilkie and James Hurt. New York: Macmillan Publishing Co., 1992. à à Ã
Cases Reported on Sexual Harassment in Malaysia :: Legal Issues, Misconduct
1.0 Edaran Communication SB lwn Tahar Mohamed (1998) 3 ILR 487 The accused was terminated from his position in the company due to his immoral acts toward his subordinate female workers. According to the Company Second Witness (C2W) who is an officer cleaner, the accused has been harassing her from February until March 1997. The accused has touched her on her shoulder and constantly asking her to go out for a date. However, C2W rejected the invitation every time he asked her and that led to the constant invitations by the accused. In another occasion, C2W was asked by the accused to clean a room in the office was later she found out it do not need to be cleaned. Later, the accused pull her arm and asked her to sit but victim freaked out and leave the room. In the last occasion, the victim was hugged from back while she was performing her duties. All complains showed that the accused has used his superiority to dominate his subordinate. This is a major situation in most sexual harassment cases either in workplace, home and even in universities. Pe ople, who owned a higher degree of authority (usually male) and have a sexual harassing tendency, would use this opportunity as a weapon against his victims. In Edaran Communication, the accused had also harassed the tea-lady (C3W) by holding her hand, constantly inviting her to go out and also inviting her into an empty room which scared the victim that he might harass her. The patterns done were similar to the same pattern done towards C2W. This proved that harasser will copy his previous act toward the other victims if he thinks it will work on her too. The company in this case, Edaran Communication SB has an effective human resources management where the complaint board does not only cover clerical workers and officers but cover the cleaners who are not permanent workers in the company. The victims had made complaints to the board and according to the Company Sixth Witness (C6W), they had called the accused for investigation process. The accused then denied the allegation, and the company asked him to provide a written replied to deny the allegation made but he failed to do so. Later, the company disciplinary board found him guilty for the charges alleged based on evidences provided and he was dismissed. He claimed that the dismissal was unlawful.
Friday, August 2, 2019
International Business Economics Essay
Globalization and international forms of conducting business has been the overriding factor for most economies of the world in the last two decades. According to economists, the political and economic amalgamation of nations will continue to grow as linkages to migration of products, money and people beyond their national boundaries become evident. This has led to the apprehension that, there is need for regional integration in terms of collective, political and economic reorganizations. The main reasons for this are; to make the business environment friendlier, economic power shift and regional balancing. This essay will therefore argue out the pros and cons of regional integration with specific reference to the EU. It will discuss the general benefits that have so far been gained and the downbeat impacts experienced as a result of the same. More emphasis will be placed on the impacts on the member states themselves. Regional integration aims to promote economic welfare gains among countries that have come together to meet some specific economic objectives. The EU is both a functional entity and territorial in that its main duty is to transfer sovereignty and handle regional projects that include trading activities. In an economic perspective, it is responsible for the movement of goods which in most cases becomes free within the member states. It also handles issues of labour and capital amo0ng countries that want to boost their economic growth in other places not only among the integrated community but also in other parts of the world. The EU has however grown to become an economic logic drive that is driven by the political desire to counter Asian and American competitive nature of businesses. (Hilbert, 2004) Whenever the term free trade in mentioned, many things come into the mind of the listener. The first thing is apparently conducting of trade without barriers. That is precisely what happens in free trade areas/associations. In the past developed free trade associations, all barriers to the trade of goods and services among the countries that are party to the agreement are completely done away with and a conducive environment, for carrying out business is upheld. In theory, free trade area will have things like; subsidies, custom duties, tariffs, administrative encumbrance or even quotas removed. In most cases, the countries are given the freedom to retain individual policies when talking about non-members. The most common types of free trade associations are the European Free Trade Association (EFTA) which was established in 1960 and the North American Free Trade Agreement (NAFTA) (P. de Vries, 2002) Previous research has shown that there are many theoretical and empirical effects of free trade. This is according to the economists who have been able to study free trade in relation to regional integration and its economic, social and political implications on the countries. One aspect is that there is creation of losers and winners. In a survey that was carried out in the year 2006, it shows that 87. 5 percent of economists concurred that United States as a nation has to eliminate any barriers of trade that are still existing including tariffs and other factors in order to have other nations within the Latin America regional to support their economic quest for businesses. (Temple, 1999) Advantages of regional integration Collective bargaining power in the trade fora is the major benefit for regional integration. The European Union since its inception has been able to have a stronger bargaining power on most of the trading agreements and foreign direct investments. There have been instances where the U. S dominated the trade talks and trade policies in Europe especially when it dealt with only one country such as France. This makes it very difficult for that country to handle the economic problems that might arise. When the region comes together, even countries such as the UK need to think twice while drafting laws whether against or for the whole region. Some products that are made in the U. S. ave been denied access into the European Union markets because of some logistical issues affecting the two trading partners. (Levine, 1992) There is improved geopolitics among the participating countries. Like-minded countries can come together and assist other countries with fragile democracies, narrow global markets and limited opportunities to come t a level playing filed in the world economy. This will probably encourage development in addition to better and safe networks in the area. Political disbarment, conflict resolution and peace brokering is a key benefit of regional cooperation. Taking into contemplation the fact that there is free movement of people and goods, the poor will tend to benefit enormously from better services and products i. e. a wide variety to choose from. A non-economic gain such as security is also a major factor that regional integration is able to bring forth to the partner states. It has been possible for the European Union to talk in one voice against many issues such as the fight against terrorism. (Lain, 2006) Larger markets are developed as a result of regional integration. Trade has become increasingly global in some scope today and there are reasons for this. One is the advancement in technology including communication efficiency and modernization where people are migrating to live in areas where they feel they are comfortable. Increasingly, rapid technology lifecycles has increased competition among countries as to who can produce the best in the market hence the need to employ competitive marketing and business strategies which includes economic and monetary integration. When two or more nations come together to trade, first, the market potential increases and there is huge customer base that will allow for the expansion of businesses. The EU for example is a huge market for African and American products that may not have been possible if they traded individually and not as a block. (P. de Vries, 2002) Strategic competitive advantage for most companies will be widened by the European Union. Taking for example the larger western European countries such as France and Germany will be able to absorb cheap raw products from Belgium and those who will benefit further will be the farmers. Sometimes countries such as the UK can provide better and sophisticated communication systems that will boost business expansion in less economic countries of the EU. In some cases, regional integration gives the countries that are involved get better gains through the free flow of trade in terms of investments especially beyond the jurisdictions of organizations such as the World Trade Organizations. (P. de Vries, 2002) Disadvantages It is difficult to coordinate activities of the member countries because of the fact that there are huge disparities within the member states within the EU. Macroeconomic instability occurs as a result of unbalanced nature of the countries with regard to natural resources and infrastructure. This is reflected on the one ââ¬Ënationââ¬â¢ intervention decisions on market factors such as custom duties, taxes and internal matters. This also manipulates itself in the form of governance. (Hilbert, 2004) Every nation has its own governance issues to deal with; party politics, corruption, security, economic crimes, among others. This will make it impossible for the regional integrating body to look into the desires of affiliate states. To some extent, some government have authoritarian styles of leadership that prevent free flow of goods, people, community integration, and other development issues. This is most cases results in scepticism among the associate countries. The US, after the cold war was very pessimistic about the way Latin America was planning to form a regional body that encompasses the south and northern countries. All these political problems catapults regional disintegration and promote conflicts which are not favourite business catalysts. (Abeman, 2006) Some countries might lose out on the actual benefits of the integration because of the way the policies and structures may be drafted. Some countries which are more developed than others would benefit more. Taking an example of the industries such as textiles where majority of the employees here are low cost workers who may end up losing their jobs because of a shift in business locations. It is a fact that companies move to locations where the labour is cheap and investment opportunities are higher. The European Union for example has integrated the European countries in one or another. But the problem comes in when the countries such as France and the U. K invest in countries such as Spain which are still believed to have a lower economic growth than themselves. (Donovan & Marlette, 2005) It is very difficult to synchronize all rules and constitutional necessities that every country is structurally required to have. With huge disparities concerning the way Germany and UK conduct their international business, there will be looming problem in future when the countries wanted to have bring their heads together. When the EU constitution was brought into a referendum, France literally rejected it. This shows that there EU union will not come to an agreement in almost all things. Every business is affected by economic factors. Fiscal policy rates, interest rate policy, currency exchange rates, consumer factors, etc. It is possible that the U. S locale of the economy dictates how the consumer behaves in the society. If an economy is booming, recessing or recovering, the confidence of the consumer will automatically change. In all these factors, the member countries will push for their own rates to be accepted by the others. (Lain, 2006) Vocational training for national protection especially on local industries that may not effectively compete with other multinationals. It is therefore a setback for the European Union to adequately address equity and fair trade issues among countries in a bid to harmonize the member states. s a matter of theory, the thing that vestiges to be an issue of concern is the fact that every country would want to have the lionââ¬â¢s share when it comes to sharing same currencies, trade rules and business partnerships. This will cause poor relationships among competing nations and it might result to break-ups. (Donovan & Marlette, 2005) When there is free trade countries are normally subjected to stiff competition. This means that a countryââ¬â¢s prosperity can be affected which is quite risky. This makes many countries to strive to protect themselves against effects of free trade. This can be implemented by ensuring that there is imposition of taxes on foreign goods hence increasing their prices. When this is done, it means that the countries own producers are protected. Research shows that free trade exits in theory and not in practical. This is because many nations strive to protect their own industries. There are several ways through which many nations protect themselves from effects of free trade. There are some countries that limit the quantity of imported products (Lain, 2006)
Thursday, August 1, 2019
Keywords on the Victorian Age
Sigmund Freud -? psychology->Human mind/motivation Religion: Empire: Technology: steam engines, trans Atlantic Telegraph line, big ships, railways, stamps, street lights. Mostly mobility and communication. City: Upper-class (etiquette) Middleman's (servants) lower class (survival) Nature: Art: Man: Matthew Arnold In Harmony with Nature: Stanza 1: ââ¬Å"In harmony with Natureâ⬠Restless foolâ⬠-? The tone is set, he Is ridiculing the romantics, who see nature as something beautiful and good.The rest of stanza 1 the narrator is saying that it is impossible to be in harmony with nature. To imagine that we, humans can be ââ¬Å"like nature strong, like nature coolâ⬠. Stanza 2: ââ¬Å"Know, man hath all which Nature hath, but more. â⬠ââ¬â the human race has the same attributes as nature (cruelty and stubbornness) but humans are also able to feel pity and remorse, which Is both good and bad. ââ¬Å"Man Is sick of bloodâ⬠Stanza 3: ââ¬Å"Nature is fickle, man hath need of rest;â⬠Here is another contrast between nature and man. Man needs to be able to rest, but as long as nature is unpredictable, which It is and always will, man will not be able to rest. Nature forgives no debt, and fears no graveâ⬠Again the narrator points out that man and nature are incompatible. Man does, in most cases, fear the grave and man are able to forgive debts. That is what makes us human however it also makes us weak. A weakness, which isn't, in any way, present In nature. It links up very well with the next line that says, ââ¬Å"Man would be mild, and with safe conscience blestâ⬠It's not that nature is evil; it just doesn't hold the attributes which makes humans human. Nature has no conscience and it's not mild, tauter does not forgive because it does not Judge, nature is cruel because it shows no mercy.The three last lines of stanza 3 sums up the message of the poem. ââ¬Å"Man must begin, know this, where Nature ends; Nature and man can never be fast friendsâ⬠ââ¬â Nature has granted us with a frame for our lives it's our Job as humans to build up our homes and grow our fields in order to survive. Nature is a heartless foundation on which we must build our existence. ââ¬Å"Fool, If thou cants pass her, rest her slave! â⬠the final line of the poem says that If you arena strong enough to control ND use nature for your own good you will remain a slave to nature. OFF I en poem Is auto taking control over nature Ana not living along sloe It I en poem claims that it's not possible to live in harmony with nature because nature wont show you mercy if you're in need. You have to provide for yourselves. The poem is a tribute to the industrialists society where man has managed to enslave nature. This view on nature is very much the opposite of how the romantics felt about nature. In romantic literature nature was praised as the place where inspiration and life sprang from.
Subscribe to:
Posts (Atom)